ABOUT US
Beintoo è una Mobile Data Company che opera nel Digital Advertising e Data Driven Marketing
We are a Mobile Data Company composed of a team of about 30 professionals, amongst the best experts in data and technology in Italy.
Our headquarters are in Milan. We operate on a global scale, with offices in Rome, Madrid, London and Buenos Aires.
Proprietary technology, accurate location data and business innovation are the fundamental elements of our offer, which is developed in two different outputs: advertising and location intelligence.
Through our SDK, we are able to track and collect offline behavioural data of about 7 million users, thanks to the recognition of more than 100 location signals per user per day, ensuring maximum accuracy and compliance with privacy regulations.
Geolocalization data are aggregated, analysed and translated into business insights using parameters such as: origin, switching time, visits, frequency and residence time. These allow us to track consumer habits and then classify them in different audiences, to be activated according to the needs of our customers.
Audience structure, as well as our significant know-how in mobile engagement and omnichannel strategies, also enable us to plan effective brand/product awareness campaigns, drive-to-store, app download and acquisition. We encourage the attention of users and engage them through advertised messages that match their interest, enhanced by the creativity of in-house developed, innovative rich media formats.
Moreover, Beintoo has created a series of Location Intelligence products, to provide consulting support to brands and direct their offer in relation to consumer needs. In this way, it is possible to improve supply, engagement, loyalty and customer experience, or to identify new trends and types of demand.
We are able to conduct predictive, monitoring, comparison and affinity analyses on a limited territory, activity or population segment, or pre- and post-advertising campaign analyses of different types, both online and offline.
Our goal is to develop and use innovation in a strategic and widespread way, bringing the benefits of business data driven to all business realities.
VISION & MISSION
Beintoo offers effective business solutions by leveraging mobile data
We lead brands, marketers and publishers to achieve their business objectives, by providing mobile data, insights and innovative technologies to return different types of outputs such as:
- Mobile advertising campaigns
- Location intelligence products to support marketing strategies
- Creativity and solutions for user engagement and conversion
OUR VALUES
Innovation:we believe in innovation as the driving force behind our business and play an essential role in it. We analyse the market, understand its needs and propose advanced solutions to our customers
Trustworthy and reliability: we offer reliability and professionalism, paying close attention to the products we deliver, to respecting deadlines and to the quality we offer. We believe it is necessary to guarantee safety and transparency during the strategic and operational process, including compliance with the current legislation
Remarkable experiences:we aim to be promoters of memorable mobile experiences for the user, without being invasive
Openness: we believe in open-mindedness and proactivity. Change is an opportunity to generate innovation, which is promptly seized by all members of our team
CLIENTS
OUR TECHNOLOGY
