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BEINTOO DATA DRIVEN COMPANY

Advanced solutions for digital advertising campaigns and mobile marketing strategies

MEDIASET GROUP

DATA DRIVEN COMPANY

We strategically develop innovation to offer advanced solutions and the benefits of a data-driven approach to our clients, through digital marketing and mobile advertising campaigns.

We use proprietary technologies to plan full-funnel advertising actions, covering the entire purchase journey (from brand awareness to drive-to-store), paying special attention both to the consumer point of view and the company’s brand value and brand safety.

We promote memorable mobile experiences which are not invasive for the customer.

OUR
TECHNOLOGY

 

Beintoo’s technology is based on a proprietary SDK which collects anonymous geolocation signals from users who have given their explicit prior consent.

The SDK allows us to achieve the highest accuracy of analysis and translate the collected data into valuable insights, allowing us to accurately reconstruct consumer habits and tastes: We use this type of information to support companies, for both promotional and strategic purposes.

With a panel of millions of users in Italy, Spain, and Germany, and thanks to our partners, we are also able to cover the rest of the world’s territory, guaranteeing high quantitative and qualitative standards.

With data collected every day, we can reach the right audience with highly personalized messages and the most appropriate moments of the day.

SERVICES BEINTOO

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AUDIENCE & MEDIA

PLANNING

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MEDIA & ADVERTISING

SOLUTIONS

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POST CAMPAIGN

ANALYSIS

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LATEST NEWS

CORPORATE
September 9, 2024

Beintoo Welcomes Laura Maridati as Chief Product and Operations Officer to Spearhead Expansion and Innovations in Retail Media

Beintoo, a leader in digital advertising and data-driven marketing solutions, is thrilled to announce the appointment of Laura Maridati as the new Chief Product and Operations Officer. With a robust…
CORPORATE
July 4, 2024

Beintoo launches SPOTS: the new frontier in data driven advertising planning

The Mediaset Group's data driven company expands its offering with a new solution for more effective campaigns, allowing advertisers to target users in specific and strategic areas. The digital advertising…
TRENDS&STUDIES
June 27, 2024

The evolution of retail media and its impact on business strategy

In the dynamic landscape of digital marketing, new trends and innovations emerge regularly. Some of these trends are fleeting, destined to be temporary, while others establish themselves as essential components…